Breaking news! The first 30 places for the London CIM Technology MIG launch event are now free of charge, so book early, here.

Since my first post announcing the creation of the Chartered Institute of Marketing Technology Marketing Interest Group (MIG), I'm pleased to announce we have set the date for the Southern Chapter launch event. It will be held at Microsoft's Victoria offices in London on the 27th Jamaury 2011, starting at 15:00.  A big thank you to Mark Johnston at Microsoft for supporting the MIG in such a generous way. If you are a practising technology marketer, or just interested in the field, please come along and help make this first event really special. The event is open to CIM members and non members alike. The great news for CIM members is attendance at the event earns you 2.5 CPD hours. I'm also activity seeking presenters for future events, and volunteers to join the Technology MIG organising committee. If you are interested in either of these opportunities, please contact me direct. For more information and to book tickets, visit the Technology MIG event page on CIM.co.uk Also make sure you join the Technology MIG Linked In Group and start engaging with our growing community of technology marketers. I look forward to seeing you at the event! <!--46c79e8573d14b0cb629b700851758e2-->

The Chartered Institute of Marketing, the world’s largest organisation for professional marketers operates a number of Marketing Interest Groups (MIGs) focused around particular industry sectors. Andy Earnshaw has been invited by The Chartered Institute of Marketing (CIM) to establish a new MIG to cater for technology marketers. The aim of this new MIG is fairly straight forward; to provide a platform for people involved in marketing technology to share best practice, learn and network. Andy has kindly asked me to support him in the creation and management of the MIG. To aid logistics, reduce the travel burden for participants, and to allow people to build local networks we have decided to split the MIG into North and South chapters. Andy will lead the Northern chapter, and I will lead the Southern chapter. My initial idea for the inaugural Southern event is a relaxed informal gathering in London featuring a couple of guest speakers to share real life experiences and insights. No powerpoint – just interesting conversation and great networking. Of course like any good marketer, I want to ensure the format works for the intended audience, so nothing is precious or set in stone. Please let me know what you want from the MIG. It goes without saying that any offers of help will be gratefully received! Be that sponsors, venues, speakers, etc. In terms of timings, the plan looks like this. Andy and I will finalise our initial thoughts by early July, with the aim of running the first events in October. So if you are a marketing practitioner in the technology field or just have a personal interest in marketing tech, then you are more than welcome to join us. To receive official CIM recognition, the MIG needs to attract at least 50 registered CIM members, so please help us to spread the word. However please note you do not have to be a CIM member to come along. You can start to engage and make suggestions by joining our Technology MIG Linked In Group. I look forward to meeting you soon!